Bajaj Auto has officially unveiled its new Chetak EV, a smart electric scooter priced under ₹1 lakh. With its retro-modern styling, strong brand recall, and budget-friendly pricing, the Chetak EV is set to directly compete with established names like the Ola S1. As India’s electric two-wheeler market heats up, Bajaj’s aggressive pricing and solid features make this launch a significant moment in the EV segment.
Stylish Design with Classic Appeal
The Bajaj Chetak EV combines old-school charm with new-age design. It retains the signature curvy body lines of the original Chetak but with modern touches like LED lighting, a digital instrument cluster, and a refined paint finish. The scooter stands out with a clean look that appeals to both young professionals and nostalgic riders who remember the Chetak legacy. The build quality is robust, making it not just attractive but also durable for daily use.
Smart Features at an Affordable Price
Despite being one of the most affordable EVs in India, the Chetak doesn’t compromise on features. It offers app connectivity, ride modes, regenerative braking, reverse mode, and a digital display with Bluetooth integration. The scooter also includes anti-theft alerts and geo-fencing through the mobile app. These features help it hold its ground against premium models like the Ola S1 and Ather 450X while staying under budget.
Range, Battery, and Performance
The Bajaj Chetak EV is powered by a lithium-ion battery pack, providing a range of approximately 90 to 100 kilometers on a full charge. The top speed is expected to be around 60 to 70 kmph, which is ideal for urban commuting. The scooter supports home charging, and the battery is IP67 rated for water resistance. While not the most powerful in the segment, it offers enough performance for city riders seeking reliability and economy.
Competitive Pricing Strategy
With a starting price below ₹1 lakh (ex-showroom), the Chetak EV becomes a game-changer. It not only undercuts the prices of Ola and Ather scooters but also brings an established brand name into the affordable EV space. This pricing strategy may attract a large number of first-time EV buyers, especially those looking for low-maintenance alternatives to petrol scooters. Bajaj aims to make electric mobility accessible without sacrificing quality.
The Bajaj Chetak EV is a promising electric scooter that blends legacy, modernity, and affordability. By offering a feature-rich package at a sub-₹1 lakh price point, Bajaj has made a bold move to capture the growing urban EV market. Its arrival is likely to intensify the competition and give consumers more value-driven choices in the electric two-wheeler space.
FAQ’s:
1. What is the price of the Bajaj Chetak EV?
The starting price is under ₹1 lakh (ex-showroom), making it one of the most affordable EV scooters in India.
2. How far can the Chetak EV travel on a full charge?
It offers a range of approximately 90–100 kilometers.
3. Does the Chetak EV support fast charging?
Currently, it supports standard charging, with home charger compatibility.
4. What makes it different from Ola S1?
The Chetak EV focuses on durability and classic design, with a lower price point and basic smart features.
5. Who should consider buying the Chetak EV?
Urban riders looking for a low-cost, stylish, and reliable electric scooter will find it ideal.
